We Love It Outdoors
Mills Fleet Farm is proud to sponsor the television series WE LOVE IT! OUTDOORS. Each 30-minute episode features one or more aspects of hunting, fishing and shooting sports, presented in a travelogue format that the entire family will enjoy.
Hosted by noted outdoor personality ”Walleye Dan” Eigen, WE LOVE IT! OUTDOORS features a blend of how-to and human interest programming with broad audience appeal. Each week, Dan travels to a new location to join avid outdoors experts, pursuing and sharing their particular areas of interest and expertise. Viewers share the anticipation and thrills of the entire trip, from the preparation and planning stages, to travel, making new friends and gaining fresh insights on enjoying the outdoors.